Thursday, July 24, 2008

Branding > Print Materials > Tri-Fold Brochures

Tri-fold brochures are such a good way to give prospective clients a glimpse of your business and its services/products.  It is a great, cost-effective way to show people what you do and how you do it.  

The keys to a great tri-fold are professional design and good information flow.  The front is obviously important because it draws people into the rest of the brochure where the bulk of the information lies.  The inside of the brochure should be clean and easy to read and understand.  You want to balance text with design elements so that people don't get overwhelmed by all the copy.  Although copy is important to share your company with the reader, it can also turn away the reader if it is too copy-heavy!  And finally the back panel should have your contact information.

Money saving tip:  If you want to save a little time and money, have your designer design the back panel as a mailer.  Then you do not have to take the time to stuff the brochures into envelopes to send them!  Just seal the edge of the brochure and they are ready to go!

Remember, brochures are a representation of your business, so make sure they look professionally designed and printed! 

Please contact us if you have any questions or if you would like us to design and print your brochures or if you would like a sample pack of our printed materials.  This month we are having a special on printing tri-fold brochures.  Visit our Monthly Special page to see pricing.

1 comment:

inetsolution said...

Its highly informative. I would be visiting your blog hereafter regularly to gather valuable information.

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